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佩珀代因大學(xué)

佩珀代因大學(xué)-廣告文學(xué)士

Bachelor of Arts in Advertising(本科)

院校名稱佩珀代因大學(xué)
院校排名N/A

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專業(yè)概況
所屬院系
中國學(xué)生入學(xué)要求
課程信息

專業(yè)概況

在這里學(xué)什么？

Advertising majors at Seaver College study a variety of subjects including creative copy writing, multi-media design, media planning and buying, research methods, and managerial techniques. Our unique major is only one of few universities nationwide offering an extensive program in advertising.

Advertising Degree

Advertising is a key form of communication, as it is one of the most important ways companies and organizations inform the public about a product and idea. Our advertising majors learn about product advertising, supporting nonprofit organizations, and making high stakes marketing decisions.

Advertising Program Learning Outcomes

A student who graduates with a major in advertising should be able to:

Describe and analyze/measure/assess the relevant theories, practice, digital ads, legal issues, ethical challenges, faith, and diversity in the fields of advertising and marketing communication.
Design effective visual communication for various advertising approaches that combine the use of print, online/digital and other multimedia communication.
Create and defend the strategy and execution of an ad campaign for a client(s).
Develop advertising media buying and planning strategies.

Advertising Careers

What Can I Do With a Degree in Advertising?
Potential Jobs for Advertising Majors

Advertising Consultant

Marketing Research Analyst
Art Director

Media Apprentice
Associate Editor Media Buyer
Client Relationship Representative Photographer
Copywriter Product Designer
Creative Director Program Coordinator
Design Assistant Project Support Specialist
Digital Marketing Associate Public Relations Manager
Graphic Designer Social Media Manager
Marketing Manager Web Content Manager

所屬院系

進(jìn)入哪個(gè)院系學(xué)習(xí)？

Seaver College

中國學(xué)生入學(xué)要求

為來自中國的學(xué)生設(shè)計(jì)

Students need to have a minimum score of 550 on paper based TOEFL.

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課程信息

學(xué)制：全日制(4 年)

學(xué)費(fèi)：US$57,750.00 (￥ 373,868) /年

開學(xué)時(shí)間：預(yù)計(jì)在八月 2022

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留學(xué)地點(diǎn)：Seaver College24255 Pacific Coast Highway,MALIBU,California,90263, United States

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