EU商學(xué)院

With this bachelor’s degree, students will get an in-depth and practical understanding of hospitality management; quality of service; event and conference planning; and sustainability as it applies to tourism. The overview of these key business areas ensures that students gain a deep understanding of the industry. Case studies allow students to apply theoretical knowledge to real-world scenarios and find appropriate solutions.

Note: We are happy to welcome our community back on campus! We are applying an innovative on-campus hybrid learning approach which prioritizes classes on campus and combines the best of face-to-face and virtual learning. We are offering several on-campus start dates and the opportunity for students to begin online and come to campus later. Alternatively, students can study 100% online.

Learning From Leaders

Events that introduce EU students to globally successful leaders are a fundamental aspect of our approach to providing the business education that will kick start your career.

Career Options

The Bachelor of Arts in Leisure & Tourism Management degree provides students with fundamental knowledge in all major business areas as well as specialist skills in the leisure and tourism industry such as tourism marketing and hospitality management. Students who successfully complete this degree may be interested in the following job positions.

Travel Consultant

Travel consultants are equipped with specialized knowledge in travel. They work with clients to determine their needs and are responsible for the trip’s organization. To advise clients correctly, they must have in-depth knowledge about a destination’s accommodation options, areas of interest, weather conditions, exchange rates and passport and visa requirements which may involve traveling to destinations and attending trade fairs. They also deal with complaints.

To succeed in this profession, a professional should have good organizational and strong interpersonal skills. Knowledge of languages is required.

Tour Operator

Tour operators organize package tours which are sold through travel agencies or to the public directly through websites. They may purchase from individual entities or provide services such as hotel accommodation and flights. The tasks of a tour operator include providing information about travel destinations, organizing travel schedules, arranging transport and accommodation and alerting providers to specific travel needs. They may also be involved in wholesale negotiations with providers.

Organizational, interpersonal and organizational skills are key for success in this profession. Knowledge of languages is required.

Hotel Manager

Hotel managers ensure that the day-to-day operations of a hotel run smoothly. In addition to guest satisfaction, hotel managers manage budgets, recruit employees, undertake sales functions, coordinate maintenance work, ensure safety standards are met, monitor stock levels and deal with customer complaints. They are responsible for all the operations which take place within a hotel.

Competences needed to become a hotel manager include good oral and written communication skills, numerical aptitude and customer service. Knowledge of languages is required.

Conference Center Manager

Conference center managers are in charge of the operations and profitability of a conference center. Their tasks include planning daily activities with a multitude of departments such as sales and reception, managing budgets, supervising supplies and equipment and negotiating with clients and providers. Conference center managers also take part in sales and marketing activities. They work closely with event managers to achieve overall customer satisfaction.