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都柏林商學(xué)院

都柏林商學(xué)院-數(shù)字媒體營銷(榮譽(yù))文學(xué)士

BA (Hons) in Marketing with Digital Media(本科)

院校名稱都柏林商學(xué)院
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課程信息

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Overview

This stream was developed in close discussion with practitioners from the communications and marketing industry and is ideal for those interested in building a career in marketing and communications within a technological skill base. It provides students with an opportunity to develop marketing skills, whilst also allowing them to develop digital media skills in an ever changing business environment.

Structure

This course balances in-depth coverage of marketing theory and practice with complementary study of key business disciplines. The course thus imparts significant business knowledge as well as a critical appreciation of the marketing function and the practical value of marketing models and concepts. As the course progresses, students are provided with a wide range of skills and knowledge, thus enabling them to analyse quite complex marketing scenarios and to develop competent marketing solutions and strategies.

Career Opportunities

Graduates from this stream will have strong business knowledge and competence in marketing with digital media. They can expect to have a wide range of opportunities and should find suitable employment in the broad field of marketing focusing on specialised skills and competencies of digital media including Marketing with Digital Media roles, Brand Marketing with Digital Media, Advertising & Public Relations through Digital Media and Digital Media Consultancy.

所屬院系

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Dublin Business School

中國學(xué)生入學(xué)要求

為來自中國的學(xué)生設(shè)計

Applicants whose first language is not English?must provide English Proficiency.

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課程信息

學(xué)制：全日制(3 年)

學(xué)費(fèi)：€9,850.00 (￥ 76,663) /年

開學(xué)時間：2022九月, 2022一月

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留學(xué)地點：Dublin Business School13/14 Aungier Street,Dublin,Republic of Ireland

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